Wednesday, April 29, 2020

Client Case Study Jeannette Encinias - When I Grow Up

Client Case Study Jeannette Encinias - When I Grow Up Um, do you know that Ive coached hundreds of women since I started offering dream career guidance in 2008? And that these women are freakin rock stars, leaving soul-sucking jobs and traveling the world and launching creative, grown-up businesses and simply doing work that fits their lifestyle goals? Well ya do now and youll hear their stories firsthand in my  Client Case Studies series! Im so thrilled to profile Jeannette Encinias, who is  probably one of the kindest humans on the planet and who  changed the focus of her writing biz as we worked together last summer. Read more about her a-ha moments and her journey below. Why did you decide to work with a creative career coach? I had a lot of questions that I wanted to work through in my business and I needed an outside, professional perspective from someone I trusted and who I knew had lived through the questions themselves. What were you doing work-wise when we started our sessions? My main focus was helping professionals (doctors, entrepreneurs, coaches, etc) write books about their expertise. I enjoyed this and it is still pat of my business but I knew there was something missing, something more I wanted to offer. You helped me hone in on a missing aspect that kept coming up over and over again that once I turned my focus to turned out to bring a ton of joy to my business. What was your biggest takeaway from our work together? Ill quote you directly because when you said this to me in one of our session I wrote it down immediately and have kept it with me ever since. I was talking about fear and you said: Fear is normal, but just keep putting in the time and the experience to gain the trust and the confidence in yourself. I know now that there really is just no substitute for doing the work and being brave enough to experiment, get messy, fail, get up, redirect, succeed, take chances, and put yourself out there over and over and over again. This is all a part of the work. In our creative businesses, there is no one to tell us what to do (which is awesome!) so we must have the courage to get out there and test our ideas in order to know the next step and how we can best serve our clients. The result of doing these things is that I DID gain confidence and trust in myself and the more I took risks and implemented my creative ideas, the stronger and more confident I became. No amount of thinking about a proble m or a process will take the place of actually working through it. Was there anything else you tried to do as a career between the time we stopped our sessions and what you do for work now? If so, how did it inform your current career? Since we stopped our work together I have been totally focused on helping people preserve their personal history. I love, love, love, love, love it! I am still available to help professionals write books but working with you helped me to realize that my passion really is for helping people write about their lives. What would you tell someone now that was in your shoes when we first started working together?  Whats your best tip to allow them to make a grown-up living doing what they love? I would say that love is a powerful currency and motivator and if you love to do something and can offer it in a way that is genuinely helpful to another person, then that love will shine through to your clients and in your offerings. I would also say- dont be afraid to ask for help!!! We all need help, we all need support and we all need community. Whats on the horizon for your  business? My signature offering is helping individuals document the most poignant experiences in their lives and the lessons they have learned so that their personal history can be preserved for many generations. This usually takes the form of a beautiful book complete with a narrative, photographs, and special mementos, but can also be documented through audio or video. Whichever form the personal history takes the intention is always the same: to tell an individuals story and to share their wisdom with their family and friends. Wanna  coach with me one-on-one like Jeannette? We can start working together this August. I promise itll come up closer than you think!

Sunday, April 19, 2020

Looking For A Job

Looking For A JobIf you've taken a resume writing class and want to know what other types of classes you can take, then you'll be glad to know that there are quite a few other classes out there. There are a few resume writing courses that will give you the basic information that you need, but if you want to get into the advanced side of things, you should look into something more like the resume writing class in Miami Beach that is offered through a local college.You can take this course at an online university or at a local one, but regardless of where you enroll, you'll be able to take advantage of the fact that there are many different curriculum options that you'll have access to. Not only will you be taught about how to write an effective resume, but you'll also learn about the different aspects of business writing and how you can benefit from them as well.In addition to taking a resume writing class, you'll also need to make sure that you prepare for it in some way, whether it' s through writing the curriculum paper or with researching your specific topic. Writing and researching will help you hone your resume writing skills. So be sure to do them both, as they both add to your resume writing skills.Another thing that you'll want to consider doing before taking a class at your school is the reputation of the school itself. This can sometimes be tricky to assess because there is no definitive way to tell whether or not a school is reputable, but there are some signs that you should look for.For example, if the school has a bad reputation, then you shouldn't enroll at that school to begin with. In this day and age, it's important that people are looking out for one another and if they are not being reputable, then they're not worth enrolling at. So be sure to look for a school that is reputable and will keep you happy, which is why you should take the time to do a little research about it before you get started.And then, when you find the right resume writin g class, you should be sure to enroll in it. It's better for you to enroll in a class that is popular and in demand than to enroll in a class that isn't in demand. So be sure to look around for a class that is going to keep your interest, but you can't really see if there are a ton of students because it won't register as an interest.Of course, don't forget to take that time to ask about tuition when you are looking at a school. This will ensure that you are getting the best value for your money and will help you know what to expect as far as tuition is concerned. So make sure to look around and compare, so that you don't waste any money.

Tuesday, April 14, 2020

Job Search How to Beat Applicant Tracking Systems

Job Search How to Beat Applicant Tracking Systems Your dream job, say as a Google programmer or a globe-trotting wine taster, appears in a posting online. You submit a resume and a week goes byâ€"no response. After two or three more, still nothing. The simmering distress boils over as you realize that a response will never come, and you’ll never know why. “Don’t take it personally,” a friend tells you over drinks. The advice sounds canned but is quite literally correct: A robot likely read and rejected your application. The robot is actually software known as an applicant tracking system (ATS) and it’s used by about 95% of Fortune 500 companies and many online job boards, says John Sullivan, a management professor at San Francisco State University. Since applying for a job is just a click away, companies and staffing firms need to sift through hundreds, sometimes thousands of resumes. The top ones reach human eyes; the rest don’t. But don’t fret: The algorithms “are quite beatable,” Sullivan says. “It’s easy to follow the rules, but the applicant tracking systems will never find you if you don’t.” Here’s what experts say are the best ways to play the applicant tracking game. Keywords Are (Nearly) Everything The first step in beating the job-search algorithms is understanding how they work â€" and it’s not as complicated as you might think. The system searches resumes for keywords mentioned in a job posting, then tallies up those keywords and determines which applicants have the most relevant skills and experience. But applicants cannot simply regurgitate important terms over and over again. “Keyword bingo doesn’t exist anymore because products have gotten more intelligent,” says Scott Gordon, national director of recruiting at the staffing firm Vaco, which has used the software since its founding in 2002. The algorithms not only value quantity but quality, he says. Applicants should use keywords that appear in the job posting as well as acronyms or synonyms that communicate the skillset. For example, if you’re applying for a job as a computer programmer, you should mention computer programmer as well as related terms like coder and developer. Furthermore, you should refer to coding languages such as Cascading Style Sheets by both its full name and its acronym, CSS. Another tip: use the words precisely. The algorithms “can read phrases, sentences, and paragraphs,” Gordon says. But again, don’t repeat them. “Our rule of thumb is three times,” says Kathy Spearing, managing director of management resources at the hiring firm Brilliant. Keep It Simple The algorithm isn’t perfect and more so, is a fussy reader. It can’t take in resumes in PDFs, nor headers and footers. Other flourishes to avoid: playful fonts, photos, logos, colored paper, and text boxes. All hey can all prevent the ATS from properly scanning an application. “Candidates must resist the urge to make their resumes ‘beautiful,” says Ken Hamada, a product manager at the hiring firm Korn Ferry, which works with client companies that use applicant tracking systems. “Keep it simple.” The best way to do that? Just use good ol’ fashion Microsoft Word. Don’t Lie These keyword and formatting tricks can obscure the ultimate goal: getting an application in front of a real-life human. “Once you enter the information into the system and it selects candidates, a human being on the other end won’t just take the applicant tracking system for its word,” Vaco’s Gordon says. “The human factor will be the deciding factor every time.” In other words, if you say you have a skill set for the sake of keywords, you better mean it. In addition to technical skills, the soft skills of communication and cultural fit inevitably come into play, Brilliant’s Spearing says. Those skills can shine in a well-written cover letter, as well as the interview likely to come if your application makes it to the top of the heap. Pick Up a Phone â€" Seriously Algorithm hacks such as these can help an application outperform the others. But a well-placed phone call to a hiring manager or human resources representative helps an applicant stand above the digital fray. “The phone is extremely important,” Vaco’s Gordon says. “It’s definitely important to establish some sort of rapport.” Amid an expanding economy with low unemployment, a persuasive phone call could even allow an applicant to circumvent the dog-eat-dog online gauntlet altogether, says Peter Cappelli, a professor of management at the Wharton School. “The bargaining power is shifting,” Cappelli says. “You’re more likely to call somebody and say I don’t want to fill out an application on ATS. They may say, ‘OK, fine.’”